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0 · fake hurts real
1 · adidas world cup advert
2 · adidas organic viewing
3 · adidas dubai frame
4 · adidas counterfeit advertising
5 · adidas 250m billboard
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It seems that Adidas has had the same line of thought. In 2018, they launched their ad called Fake Hurts Real, a campaign dedicated to calling out fake goods through powerful visual aids. But before we see what the .
“Fake Hurts Real” implies the user was once wearing shoes that were not Adidas brand, resulting in an injured and sore foot. The image of the result implies some story of that . The real story of a too-good-to-be-true Adidas billboard memorializing Lionel Messi’s World Cup triumph. It seems that Adidas has had the same line of thought. In 2018, they launched their ad called Fake Hurts Real, a campaign dedicated to calling out fake goods through powerful visual aids. But before we see what the footwear giant did, let’s take an in-depth look into the world of replica goods. “Fake Hurts Real” implies the user was once wearing shoes that were not Adidas brand, resulting in an injured and sore foot. The image of the result implies some story of that person (and their cruddy shoes).
The real story of a too-good-to-be-true Adidas billboard memorializing Lionel Messi’s World Cup triumph.
If fakes hurt, why do they move their factories to china and produce shoes? The fact is, that they rather focus on profit and release seemingly "limited" shoes while mass producing them. They know fairly well that by making the shift to producing in china that their products will get replicated. With the phrase “fake hurts real,” Adidas connects the pain of a foot injury with the financial pain they endure from counterfeit products. We can’t empathize with a multi-billion-dollar company losing a fraction of their revenue, but we’ve all endured a foot injury.
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96 subscribers in the cleveradvertising community. This is a subreddit dedicated to finding clever and interesting or cunning ads.Fake Hurts Real: In this brilliant ad, #Adidas took a clever approach to deal with replicas! 👟 The demand for fake goods worldwide is immense. In 2019, Trade in fake goods was 3.3% of world. “Fake Hurts Real : #adidas brilliant advertising campaign against fake shoes” “Adidas recommends to avoid using its imitations. Here is a clever campaign: "Fake Hurts Real."”
332 likes, 7 comments - famouscampaigns on June 10, 2021: "Fake hurts Real. This ad series by Adidas shows how imitations are not just harmful to the brand ." It seems that Adidas has had the same line of thought. In 2018, they launched their ad called Fake Hurts Real, a campaign dedicated to calling out fake goods through powerful visual aids. But before we see what the footwear giant did, let’s take an in-depth look into the world of replica goods.
“Fake Hurts Real” implies the user was once wearing shoes that were not Adidas brand, resulting in an injured and sore foot. The image of the result implies some story of that person (and their cruddy shoes). The real story of a too-good-to-be-true Adidas billboard memorializing Lionel Messi’s World Cup triumph.
If fakes hurt, why do they move their factories to china and produce shoes? The fact is, that they rather focus on profit and release seemingly "limited" shoes while mass producing them. They know fairly well that by making the shift to producing in china that their products will get replicated. With the phrase “fake hurts real,” Adidas connects the pain of a foot injury with the financial pain they endure from counterfeit products. We can’t empathize with a multi-billion-dollar company losing a fraction of their revenue, but we’ve all endured a foot injury.
96 subscribers in the cleveradvertising community. This is a subreddit dedicated to finding clever and interesting or cunning ads.Fake Hurts Real: In this brilliant ad, #Adidas took a clever approach to deal with replicas! 👟 The demand for fake goods worldwide is immense. In 2019, Trade in fake goods was 3.3% of world. “Fake Hurts Real : #adidas brilliant advertising campaign against fake shoes”
“Adidas recommends to avoid using its imitations. Here is a clever campaign: "Fake Hurts Real."”
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